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Two giants of the electrodomestic industry surf on the wave of success

Due to the process of constant changes in consumer’s buying behavior and the constant requirement to detect trend waves, Media-Saturn organized a strategic conference for their store managers and 70 important international partners and suppliers in the electronics industry.

WWP Creative took the part of the full-service agency and was responsible for the entire organization and implementation of events in the Orangerie of the Schönbrunn Palace in Vienna. We developed the key visual “the wave“ in combination with the “success wave surfer“ and put the whole event under the motto “operate TWOgether, benefit TWOgether“ to. The play on words TWOgether stands for the partnership between Media-Saturn and their partners and suppliers. Respond to customer needs and jump on the trend wave at the right moment to surf the customer’s wave together successfully.